An intense week of promotion work has just concluded successfully in California, a potential generator of visitors from the United States in terms of vacation packages to the destination.
The Puerto Vallarta Tourism Trust (Fidetur) and the Convention and Visitors Bureau (OVC) of the Riviera Nayarit organized an intense week of activities in four cities in California: Los Angeles, Newport, San Diego and San Francisco.
The week began with a seminar-tradeshow in the city of Los Angeles -in the area of Universal studios-, where 50 travel consultants were trained with the news from the region, reinforcing the excellent direct connectivity that is available in that city with airlines such as Delta, Interjet, United Airlines, American Airlines, Alaska Airlines and Southwest.
JOINT PROMOTION
Then the joint promotion came to Orange County in the area of Newport, one of the most exclusive areas of California, where 45 travel advisors from recognized agencies such as Virtuoso and Travel Leaders attended. These travel agents confirmed that the sale of packages to the destination is growing.
The third stop was in San Diego, the shopping city and inflection point of the border with Mexico, where there is a connection to Puerto Vallarta through the Airport of the city of Tijuana, Baja California. Due to its proximity and easy access through the Cross Border Xpress, where airlines such as Aeromexico and Volaris have a daily offer of flights at low cost. As well as Southwest Airlines that last year opened a direct flight from San Diego Airport.
There was also an interesting call for agencies affiliated with the AAA committee, a chain of travel agencies that has the diamond classification that recognizes hotels and restaurants for their quality, in Puerto Vallarta there are properties with 5, 4 and 3 diamonds.
INTEREST FOR THE REGION
The promotional week concluded in San Francisco, city known for inclusiveness and services offer for the LGBTI community, where a diverse group of travel advisors not only promoted family vacations. But also the wedding segment.